Strategic Business Partner CRM

SBP BulletProducts


What is SBP SFE Suite?

A bundle of modules that serve sales force effectiveness functions in pharmaceutical companies.

SBP SFE Modules

  • CRM: Customer Relationship Management
  • SDC&A: Sales Data Collection & Analysis
  • PM: Performance Matrix
  • STC&D: Sales Target Calculation & Distribution
  • DBM: Digital Brochure Management
  • SFIC: Sales Force Incentive Calculation

Customer relationship management & electronic territory management system support all medical sales representatives activities in the field.

Module Features

  • Customer segmentation and targeting
  • Automatic visit planning and distribution over cycle period based on best time to visit
  • Activities recording and reporting online and offline
  • GPS and Google map utilization
  • Consolidated powerful analytical reports

A module that facilitates sales data collection from various sources (distributors, chain pharmacies, wholesalers, etc.) and provides powerful multi dimension analytical reports.

Module Features

  • Innovative methodology to collect sales data from different sources and consolidate it into one integrated database
  • Multi dimension graphical and tabular analytical reports reflects achievement, growth and contribution per geographical location, product, MSR, distributor and customer type
  • All reports and graphs easily exported to Excel and PowerPoint for presentation and further analytical purposes
  • Country consolidated dashboard
  • Drilldown and rollup functionality

A graphical user interface that illustrates MSRs performance by pointing their efforts and results on a four quartile graph.

Module Features

  • Combines imported data from CRM and sales analysis system
  • Facilitates the identification of high performers and those who need more attention and coaching from the supervisors
  • Illustrates products and territory performance

A module that facilitates integrating digital brochure with CRM module.

Module Features

  • Link each brochure slide with one or more product indication
  • Facilitate and speed up MSR call reporting
  • Save brochures printing costs

A module that facilitate calculation and distribution of total company target sales.

Module Features

  • Total SKU sales target is calculated based on total market growth, last year actual, current market share, or manually entered target value
  • SKU target sales distributed over country bricks based on actual sales, market share, pre-set percentage per geographical location
  • Facilitate projection calculation and distribution
  • GPS and Google map utilization
  • Generate target reports per MSR

A module that calculates sales force incentive based on dynamic parameters such as company incentive policy, achievement percentage, coverage and other factors to be defined by the customer.

Module Features

  • Utilize sales and target data from SDC&A module along with efforts data from CRM module to identify incentive eligibility and value
  • Generate consolidated and detailed incentive reports facilitate incentive calculation and payment on quarterly basis
  • Support accumulated and partial payment of incentive
Strategic Business Partner CRM

Egypt Office

Strategic Business Partner SBP

15 Abou Al-Mahasen st.,Heliopolis, Cairo 11341 Egypt

Tel: +202-229-160-36

Fax: +202-229-181-44

Mobile: +202-0012-719-53